OSEZ LE DONNER 2017: A SUCCESSFUL 10th CAMPAIGN!
The Quebec Breast Cancer Foundation (QBCF) is proud to announce that it achieved its campaign objective. Over 322,947 bras were donated and thanks to its partner, La Vie en Rose, the Foundation raised $150,000. This tenth campaign ran from May 18 to June 7, 2017.
THANK YOU TO OUR DONORS AND PARTNERS FOR EACH OF THESE 322,947 DONATIONS
The Quebec Breast Cancer Foundation would like to sincerely thank each and every participant who took the time to get involved in the group movement. Every donation, whether it’s a single bra or your tenth collective donation, enabled us to achieve such an extraordinary total. This campaign would not have been so successful without the support of our ambassadors and partners: Rouge FM, La Vie en Rose and Certex. La Vie en Rose donated $150,000 and the involvement of the Certex team ensured this 10th campaign was a success. Every donation supports the Foundation in its vision of a future without breast cancer. Since 2008, almost $1,552,609 has been donated to the Quebec Breast Cancer Foundation as part of the Osez le donner campaign, which has become an annual tradition full of hope.
WHERE DO THE DONATIONS GO?
The donation of $150,000 from La Vie en Rose allows for partial financing of the Accès-Recherche program. The McPeak-Sirois Group, in partnership with the Foundation, aims to give more Quebeckers affected by breast cancer access to clinical trials in every region of the province via this program. The Accès-Recherche program also allows regional hospitals to establish a research infrastructure that conforms to the highest quality standards, which are essential to clinical trials.
WHERE DO THE BRAS GO?
The donated bras are handed over to Certex, who takes care of sorting them. Certex not only protects the environment by helping to minimize landfill waste through its sorting centre activities, but also by giving a second life to clothing. The bras go through a quality sorting process. Certain bras, depending on their type and condition, may be sold to local thrift stores. A bra with minor imperfections may be sold for export to developing countries. In order to give a bra a second life, it should not be cut up or modified. This sorting process ensures that more than 100 people with disabilities have permanent employment and occupy positions adapted to their realities that allow them to thrive.
DO YOU REPRESENT AN ORGANIZATION? START COLLECTING TODAY!
Would you like to start collecting bras and donations in your organization for the 2018 campaign in support of the Foundation?
Contact Laure Barnouin, Osez le donner Project Manager at 514-871-1717 extension 246 or via email@example.com.
We invite organizations to match donations made by employees (both funds and bras). The Foundation will provide posters and collection bags or boxes for your offices.
THANK YOU TO OUR 2017 CAMPAIGN AMBASSADOR
Stéphanie Alexandra Joseph
“Not matter what happens, when faced with a difficult situation, your attitude is the most important element.” This thinking allowed Stéphanie Alexandra Joseph, a 29-year-old artist, to keep smiling when faced with breast cancer. She now shares her mantra with young adults living with cancer and their families through active involvement via information videos, conferences and interviews. She brought joy and pride to her role of Foundation ambassador especially during the 10th edition of the Osez le donner campaign.